To Appeal to Women, Too, Gadgets Go Beyond ‘Cute’ and ‘Pink’
There seems to be this idea that women want gadgets to be smaller and simpler. I do know of women who would list these things as being important but I know of men who also would.
"Cute" and "pink" would never make my list of things to consider when shopping for electronics...or anything. (Both are primary considerations for my eleven-year-old daughter though.) The more something can do, the more I like it. If it's well designed it can do a lot without being complicated but I certainly don't want something that has fewer features or was "dumbed down". And the last time I bought something where size was an issue (other than clothing) was my last handgun.
Mr. Brady said that men and women tended to have radically different approaches to televisions in the home. “Men want the TV to dominate the room,” he said “Women look more at the TV to not be the centerpiece of the room, but more of an accent piece.”
Huh. If I had a room big enough I would want an IMAX-sized TV. And I don't want the speakers to look like "vases, books, planters, mantel clocks or candleholders". I prefer some of these.
Posted by marybeth at June 17, 2007 03:01 AM Shiny Things